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Dr Zhou Zhaocheng

Vice-Chairman & Executive Director,
Haidilao Group,
Haidilao International Holding Ltd


Dr Zhou Zhaocheng is the Vice Chairman and Executive Director of Haidilao International Holding Ltd. He was the Chairman of Super Hi International Holding Ltd before taking on his current role.

Dr Zhou is the Singapore Chinese Chamber of Commerce & Industry’s standing committee member, he also serves as its Vice-chairman for Culture, Education & Community Affairs Committee. His other social commitments also include the president of Jiangsu Association (Singapore). He is the council member of Singapore Federation of Chinese Clan Association where he also serves as the Chairman for Youth Committee; He is also appointed director of the Singapore Chinese Cultural Centre, Chinese Development Assistance Council, Nanyang Academy of Fine Arts and Singapore National Heritage Board.

Dr Zhou is holding Adjunct Associate Professorship with Nanyang Centre for Public Administration of Nanyang Technological University, and also Adjunct Professorship with Guangdong University of Foreign Studies.

Dr Zhou had worked with Singapore Press Holdings for 19 years from 1999 to 2018, his roles include Vice President (New Markets), SPH, AVP(New Growth), Lianhe Zaobao and Editor of Lianhe Zaobao Online cum Editor of Crossroads with Lianhe Zaobao.

Presentation Synopsis

HM 8 - Insights to Haidilao's Service Culture

Haidilao is the world's largest hotpot chain and also a world-renowned Chinese food brand. The company distinguished itself from other hotpot brands due to its exceptional customer service and quality ingredients. Dr Zhou will share about how Haidilao built a customer centric culture and meet varying demands during its global expansion.

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